Sync360 · Projects in practice

Real challenges. Working solutions.

A selection of software, integrations and AI projects. Explore the context, what we built and how each delivery supports the operation.

Integrations · RD Station and Omie

Member data connected to marketing and finance.

Integrations between a membership platform, RD Station and Omie bring payment status and payment records to the teams that need them.

Illustration of membership data connected to communication and financial records.
Conceptual illustration of the project.

The challenge

A membership operation needed to use members’ payment status in relationship campaigns and send payments to its financial system.

What we built

Relationship campaigns in RD Station

We integrated membership information and payment status. These data enable rules and communication campaigns for different groups in RD Station.

Payments in Omie

We connected the membership system to Omie to send payment entries, including amounts and payment dates.

The delivery in practice

The delivery connected membership data to marketing and finance workflows, enabling operational information to support campaigns and payment records.

Does your CRM or finance team rely on information held in another system?

Discuss my projectIntegrations and automation

Custom software · Artificial intelligence

AI that turns calls into customer service indicators.

A system built for a call center analyzes calls, estimates the sentiment expressed at the beginning and end of a conversation and highlights areas for improvement.

Illustration of a headset and audio waves passing through an analysis lens.
Conceptual illustration of the project.

The challenge

A call center needed to turn call content into information that could help explain the experience of the people it serves and guide improvements for its clients.

What we built

Conversation analysis with AI

We built IA Analista to analyze calls and estimate the sentiment expressed by the person at the beginning and end of the conversation.

Indicators for service improvement

The system brings together indicators of what could improve, giving the team information to assess the service delivered to the call center’s clients.

The delivery in practice

The delivery provides a way to consult call analysis and areas for improvement. Sentiment estimates support team assessment and are not a definitive reading of a person’s emotional state.

Does your operation produce conversations or documents that could support better decisions?

Discuss my projectCustom software

E-commerce · Artificial intelligence

Product images aligned with the brand’s identity.

A platform connected to Shopify brings together catalog images and applies AI transformations based on a selected visual treatment.

Conceptual example of the same bottle against a light backdrop and a dark scene with orange lighting.
Conceptual illustration of the project.

The challenge

A store needed to update product photos with poor lighting and white backgrounds to bring their presentation closer to its brand identity.

What we built

A catalog ready to work with

We built a platform that retrieves product images from the Shopify store and lets the team select a visual treatment to apply with AI.

A different background and lighting direction

In the project described, photos were given black backgrounds and orange lighting inspired by sunset and the colors of the client’s logo.

The delivery in practice

The delivery created a workflow to regenerate product images with a shared visual direction, connecting the existing catalog to AI transformations.

Does your catalog need a presentation that is more consistent with your brand?

Discuss my projectIntegrations and automation

The next one could start with your idea

What does your operation need to connect?

Tell us about the challenge, the systems involved and the people who will use the solution. We will assess the options for your business.

Talk to Sync360